The b2b seo agency Diaries
The b2b seo agency Diaries
Blog Article
The Business Model of SEO Agencies)
SEO agencies can operate under various business models, such as monthly retainers, project-based fees, or performance-based arrangements. Some agencies prefer a flat monthly fee covering a specific set of services—ideal for ongoing optimization and gradual look improvements. Others charge by the project, focusing on defined deliverables like a website audit or a short-term link-building campaign. Meanwhile, performance-based models tie payment to predetermined milestones, such as achieving a particular keyword ranking. Whichever model an agency adopts, the key is to provide consistent value, foster trust, and adapt strategies as search engine algorithms evolve.